Google New Ad Position Metrics
Google search Ad position has new metrics. Early November 2018 Google has announced the addition of four new metrics to search Ad position....
click spam
Click spam, Also known as “Click Flooding”, “Click Fraud” or “Fake Clicks”, this term describes any fraud scheme that executes clicks on behalf...
Mobile Ad Fraud
Ad fraud is when an individual or group attempt to defraud advertisers, publishers or supply partners by exploiting mobile advertising technology. The objective...
Marketers now have a new generally-available ad type for their campaigns: conversational ads (AdLingo).That’s the result of Google’s launch on Tuesday of its...
ads-on-times-square-efficiency
Despite the widespread and influence of neuromarketing in the world, many people do not know exactly what neuromarketing is, or how it can...